About

I help leaders make better calls about modern technology.

There's a lot of noise.
Vendors selling certainty. Commentators selling futures.

I deal in decisions.

I've spent more than two decades building systems, leading teams, and owning delivery. I've carried budgets. Missed timelines. Fixed what didn't work. Explained outcomes when things went well. And when they didn't.

I don't advise from the sidelines.
I've been accountable for the result.

Most technology doesn't fail because it's complex.
It fails because the decision behind it was vague.

That's where I work.

Especially with AI. But not only AI.

What I Do

When leadership teams are weighing a technology move, I help them:

• Decide whether it's worth doing at all
• Define what success actually looks like
• Surface trade-offs before they become problems
• Avoid expensive theatre disguised as innovation

Clarity first. Tool second.

Why This Exists

I started Getting AI Done after watching smart leaders buy impressive solutions to poorly defined problems.

The fix isn't more excitement.

It's better judgment.

If you're accountable for outcomes and trying to separate signal from noise in modern tech, this is built for you.